Witmer Group Marketing Blog

Even when the fat lady sings, it’s still not over.

If numbers don’t lie, then we would be hard pressed to ignore the $1.5 trillion socially connected, mobile-first Hispanic consumer demographic that is larger than ever before – and growing.

There are an infinite number of social media platforms, with Facebook, Twitter and LinkedIn alternating the top 3 spots. And while there are many social venues, you need to know who is using what. If you’re a company that has a mostly older fan-base, Instagram or Snapchat might not be the best way to reach them.

Maybe, but the jury is still out. Perhaps a twist on an old idea, although even great minds would agree that new, original, unique is fairly hard to nail down.

Whether you are a small business owner with simple website demands or a large business marketing strategist that must manage sales teams or channel support programs, campaign tracking using marketing automation is an imperative aspect to the success of your website.

Facebook advertising works, and it works well. Facebook advertising provides marketers with smart targeting, low costs, and high engagement.

It’s not surprising that businesses around the world use social networking as a marketing tool. Facebook, Twitter or Instagram have the power to spread the word and to make a brand more famous, generating interaction with customers.

Improve your online reviews. Seriously. That’s a directive, not a topic of conversation.