Witmer Group Marketing Blog (18)

How to Prepare Your Holiday Social Media Strategy

As the holiday season approaches, it is quite the appropriate time to start implementing your promotional tactics. The common assumption among small business owners is that the holiday season is a low season because most people are on vacation, spending time with their loved ones. However, the opposite is true; most of your clients will be on social media during the holidays. Remember that shopping forms an integral part of people’s activities during the holidays. And they would definitely go to social media channels to search for products and services that interest them.The consumers are already on the spending mood so, why not capitalize on that?

Everything You Need To Know For Small Business Mobile Expansion

In today’s day and age, small businesses are looking for new ways to expand. One such way is to create a mobile presence. After all, several people use smartphones for their shopping needs. It has gotten to the point where, if you don’t have a mobile app, you won’t be noticed.

How to Build a Small Business Mobile Website that Actually Works for You

As of two years ago this January, the increase in smartphone web traffic had increased by 68 percent in the U.S. with declines in both tablet and desktop traffic.

Website Content Creation. Where to Start?

Whether you’re a new startup or just ready to upgrade your website to something snappier, the conundrum of where to start may be keeping you up at night. Before you start getting bags under your eyes, listen up. It’s easier than you think if you have a plan and organize your time. Here are some tried and true steps to follow to get you going.

Email Marketing Strategy that Works!

Email marketing. Everyone uses it. But not everyone uses it effectively. Understanding that email marketing is not a one-shot event, but instead, a process aimed at creating a conversation to lead to new business is your first step.

7 Ways to Spruce Up Your Visual Content Strategy

Marketing is changing — digital offers us opportunities to track and measure marketing results like never before, but why do so many businesses still struggle with content marketing?

Don’t Let Drip Marketing Scare You

At this point drip marketing is a common term among marketing professionals. And, there are numerous marketing automation tools that will support you in this process.

Engage the Powerful Potential of a Fractional CMO

Maybe you’re a few months into your new start-up or perhaps you’re a seasoned corporate executive – either way when you need strategic guidance with marketing (and quickly), where do you turn?

The demand for Google Pixel surpassed expectations

If buying a Google Pixel phone was high on your list this year, we advise you to stay patient. Google obviously didn’t anticipate such a high demand for this device, as the Pixel phone exceeded their expectations significantly.

Unite Sales and Marketing with a Drip of TLC

Although the concept of drip marketing is commonly known among most marketers, it is often underutilized and a missed opportunity considering it is a powerful, proven way to unite sales and marketing. Here are a few of the ways you can implement this concept in new, creative ways that will generate momentum for your business.

Witmer Group Marketing Blog

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