Witmer Group Marketing Blog

How to Make the Most of Social Media Marketing for Your Business

You may have heard of the term “social media marketing” countless times already. If you have a B2B company, you may be wondering about how to use social media marketing for your B2B efforts. You may think that you can’t reach your clients on social media, as is the belief of most companies in B2B. But with over a billion active users daily on Facebook alone, the probabilities are that you can use social media marketing for your B2B campaigns. In this article, we will see how you can do just that.

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5 Tips for Startups New to SEO & PPC

Most startup business owners know they need a strong online presence. For products to be seen, they need to reach the top of search engines. Otherwise, they might as well not exist. It’s as simple as that. And, to do this, you need to have a strong search engine optimization and pay-per-click strategy.

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Opinions and Reviews: Do They Really Matter So Much?

Given the fact that everyone, including your customers has the access and power to write a public review of what they think about your business, the answer would have to be a resounding “Yes”. Opinions, reviews, commentary, whatever you want to call it matter very much.

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Top 5 Reasons You Should Consider Outsourced Marketing Efforts

So many businesses find themselves in the expensive position of hiring an internal marketing team member only to realize that their knowledge is limited, specialized and narrow. This scenario has played out in organizations across the board and business savvy executives are realizing the solution is Full or Partial Outsourced Marketing.

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What’s the Purpose of a Website?

When discussing a pending web project or kicking off the discovery phase of a new website development effort it’s important to clearly understand the purpose your site will serve.

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2016 Focus

I subscribe to Chris Brogan’s emails and I’m almost always entertained with something that challenges the way I think and act. Something that pushes me to pause the daily grind and allow glimpses of the bigger picture to come into focus. For that, I am very appreciative!

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