Summertime SEO – Optimization
What’s in It for Your Customers?
Do you actually know what your customers really want or need?
The Exceptional Client: Are You One of Them?
In my colorful career adventuresthroughouth the years, I’ve had the opportunity to work with a few truly exceptional clients. Not surprisingly, they each shared certain favorable characteristics that served to make our business relationship a mutual success.
Omnichannel or Multichannel: What’s the Difference?
When Teams Collide, Send for the Glue that Mends: Strong Leadership
It’s easy to give lip service to the need for strong leadership, but the hard work it takes to build a truly strong leadership base is much more difficult. Companies large and small confront situations daily that put their business at risk because teams of people are at odds. The scenario becomes a game of ‘What’s My Agenda?’ without a central purpose.
Happy Business Anniversary to Us!
I can’t believe it’s been 5 years! Having a business anniversary is a time to reflect on a few things. So here goes!
Why Women-Owned Businesses Succeed
A survey conducted by Guardian Small Business Research Institute projects that women-owned businesses will generate 5 million new jobs by the year 2018.
Marketing Metrics – Don’t Be Fooled By Smoke and Mirrors Tactics
Websites are evolving drastically. Long gone are the days of prompting your computer with a DOS command and logging in to the ‘”worldwide internet”, plodding in some web address and getting a static, one-dimensional website. If you are doing your job correctly, what I just described will make you chuckle in nostalgia. Those were the simple days (well, maybe not SIMPLE exactly). What was simple was measuring a website’s success. If you HAD a website you were ahead of the game. Not anymore…
Developing Content Eyes
Does Anyone Love Copyblogger as Much as I Do?
I’m in love! Copyblogger might be the most creative resource – ever. But, then I am a wee tad partial. Each week I look forward to creative ideas and new ways of learning to do what I do better – write stellar content. If you can relate, read on.