Don’t believe it if someone tells you a marketing idea can easily go viral. And even more so, forget about it going viral for free. The truth is there is almost always an investment involved to make something go viral.
Since the 4th quarter of 2014, our team has been aggressively focused on setting goals within social media for ourselves and for our clients. Actually re-aligning the goals would be a more accurate description of our focus.
They’re soggy and sink to the bottom of the bowl – fast. Nobody sets out to deliberately crush their brand, but it can happen so easily if you don’t stay on task. To keep your brand crisp, fresh with vitality no matter what the challenge – NEVER relax your branding efforts. It’s an evolving, unified process that never stops.
This was a serious question posed to me by a well-intentioned person whom I like, after I explained what I do for work – digital marketing. The question stopped me in my tracks, something that doesn’t happen too often.
Large, medium or small, if you’re in business, then you’re likely all too aware of the importance of social media in your online social marketing strategy. But which is best for your business?
When it comes to measuring social media effectiveness, you can look at “likes” “followers” and even blog traffic, but is that really the best way to know how your business is faring out in the big bad digital universe? More and more, domain authority is proving its prominence as a way to measure effectiveness of online activity.
Some agencies take baby steps toward achieving their end goal. Some take humongous giant steps to get there fast. At Witmer Group, our style is to grab hold of the big marketing problems in the early and aggressive stages of a company’s growth when it’s so important to get it right.
There are lots of great things to do on Twitter. Keeping up with the sporting events, seeing what the buzz is with influencers in your industry, and even making fun of idiotic celebrities during award functions. But, chances are, if you clicked on this article, you’ve probably already got the swing of those activities.
Do you like junk mail? Email spam? How about robocalls? Especially the ones at dinner? Gotta love those, right?