Witmer Group Marketing Blog

There are lots of great things to do on Twitter. Keeping up with the sporting events, seeing what the buzz is with influencers in your industry, and even making fun of idiotic celebrities during award functions. But, chances are, if you clicked on this article, you’ve probably already got the swing of those activities.

Do you like junk mail? Email spam? How about robocalls? Especially the ones at dinner? Gotta love those, right?

Given the term “international”, one might dream of taking a long sabbatical to visit unseen destinations all around the world. Cruising to a far off tropical paradise, flying off to ancient civilizations, going on a safari in a wild jungle, hiking across Europe — the possibilities are endless. Today we can circumnavigate the globe in a matter of minutes with nothing more than a wireless connection and our favorite hand-held device. For businesses, “international” usually means something entirely different.

Traveling for work is hard. Soy sauce on your last clean shirt with three days to go, a hotel room right next to the ice machine, and don’t even get me started on airport security.

The answer is “Of Course You Need Landing Pages” if you want to generate leads, sales and motivate people to take action. There are various traffic sources you can tie with your Landing Page such as these more popularly used tools.

There are many ways to get your content out, and even for it to reap the benefits you are hoping for. But here are 3 things your content must do to succeed.

COMPEL

I still get asked this a lot. In fact, it’s very common for smaller business owners and not that uncommon for mid-size businesses. I blame this on the slight shift that happened when some businesses thought you could drop traditional advertising and just have a website. It’s not enough.

In today’s world, it’s quite common for people to note how fast things are moving, how many things in their life are competing for their attention and how difficult it is to stay focused on one thing for any relevant amount of time. Everyone pretty much agrees at this point that a single focus on a specific task will yield the best result in the end.

June 12, 2014 – Dallas, Texas. Kristina Witmer, Managing Director of Witmer Group, will discuss, “Connections and Marketing Yourself in a Social Media and Digital World” on June 16th.