They’re soggy and sink to the bottom of the bowl – fast. Nobody sets out to deliberately crush their brand, but it can happen so easily if you don’t stay on task. To keep your brand crisp, fresh with vitality no matter what the challenge – NEVER relax your branding efforts. It’s an evolving, unified process that never stops.
This was a serious question posed to me by a well-intentioned person whom I like, after I explained what I do for work – digital marketing. The question stopped me in my tracks, something that doesn’t happen too often.
Large, medium or small, if you’re in business, then you’re likely all too aware of the importance of social media in your online social marketing strategy. But which is best for your business?
When it comes to measuring social media effectiveness, you can look at “likes” “followers” and even blog traffic, but is that really the best way to know how your business is faring out in the big bad digital universe? More and more, domain authority is proving its prominence as a way to measure effectiveness of online activity.
Some agencies take baby steps toward achieving their end goal. Some take humongous giant steps to get there fast. At Witmer Group, our style is to grab hold of the big marketing problems in the early and aggressive stages of a company’s growth when it’s so important to get it right.
There are lots of great things to do on Twitter. Keeping up with the sporting events, seeing what the buzz is with influencers in your industry, and even making fun of idiotic celebrities during award functions. But, chances are, if you clicked on this article, you’ve probably already got the swing of those activities.
Do you like junk mail? Email spam? How about robocalls? Especially the ones at dinner? Gotta love those, right?
Given the term “international”, one might dream of taking a long sabbatical to visit unseen destinations all around the world. Cruising to a far off tropical paradise, flying off to ancient civilizations, going on a safari in a wild jungle, hiking across Europe — the possibilities are endless. Today we can circumnavigate the globe in a matter of minutes with nothing more than a wireless connection and our favorite hand-held device. For businesses, “international” usually means something entirely different.
Traveling for work is hard. Soy sauce on your last clean shirt with three days to go, a hotel room right next to the ice machine, and don’t even get me started on airport security.