Witmer Group Marketing Blog

How much time per week are you devoting to your social media marketing efforts?

No business is ever built by one person alone. The key that unlocks perception, trust, authority, and success for your business is community.

What is a marketing funnel and how does it work?

It could be you’re not using the best resources to manage, update, analyze, and finesse your Social Media Marketing. Maybe you started out on a smaller scale and simply need a reliable collaborator to stay on goal.

Google is, by far, the world’s largest search engine and the easiest way potential customers who don’t yet know about your company yet to discover you. But with Google receiving more than 63,000 search queries during any given second of the day, and a myriad of competitors also trying to reach your potential customers, how do you stand out, especially if your digital marketing budget is lean?

The gist of content marketing is easy to understand: producing content in your area of expertise that informs the reader rather than pushing a hard sell. It’s a cornerstone of a variety of digital marketing strategies from SEO to social media. To put it into action for your business, though, where do you start? For a content marketer, planning is often the hardest part of the process. Taking the time to develop a strategy instead of jumping in and producing any content you want is the key to getting strong results. If you’re struggling through that planning stage, try these tips.

When the time comes to hire a marketing agency to help support your Dallas business, it pays to stay local. A Dallas digital marketing agency can provide a level of service and expertise that out-of-state ones just can’t match.

According to Gartner, 85 percent of customer-to-business interactions will be handled by chatbots. That means you’re likely to speak to only 15 percent of your customers. The rest will decide without ever making contact with anyone in your company.

They say that everything’s bigger in Texas. From our wide-open spaces to our larger than life personalities, we Texans love to go big or go home. When it comes time to hire an agency to help market your Texas-based business, it just makes good common sense to keep it in the family.

A good mobile marketing strategy is something that is immensely important to have in today’s business world. Without a good mobile marketing strategy, your business could be missing out on many sales. According to a 2019 study, 77% of Americans own a smartphone, and of those 77%, 79% of them made a purchase on their mobile device in the past 6 months. As you can see, a majority of Americans use their mobile devices to make purchases. This means that as a business owner, you need to have a good mobile marketing strategy or else you could be missing out on potential revenue.