The Top 7 Marketing Trends of 2023
The new year is upon us, and that means it’s time to audit your marketing plan. Which ones worked best over the past 12 months? Which ones performed poorer than expected?
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The new year is upon us, and that means it’s time to audit your marketing plan. Which ones worked best over the past 12 months? Which ones performed poorer than expected?
As we head into the new year, many marketing leaders expect the next twelve months to present several unique challenges. A possible upcoming recession, an uncertain labor market, and keeping up with the latest trends are just a few things that could complicate efforts to market your business in 2023.
How many prospective clients or customers have come to your website—only to leave without providing you with their contact details for a follow-up email or phone call?
Content marketing can help your business reach your intended audience by promoting authentic and valuable content — that solves their pain points and instills a sense of trust in your brand.
A smart inbound email marketing strategy creates a profitable customer-driven experience.
Buyer personas go beyond identifying customers as mere data points to understanding human behaviors that motivate buying decisions.
When it comes to marketing your business, it can be extremely challenging to juggle several tools at once—one for your email outreach, another for managing your social media accounts, and generating leads on yet another.
Easy. Put Inbound Marketing behind the driver wheel.