How to Use LinkedIn Groups to Develop Business and Generate Marketing Ideas
Using and participating in LinkedIn Groups is a creative way to build and authenticate your business and your brand.
Everything’s Bigger in Texas – Including Our Marketing Efforts!
They say that everything’s bigger in Texas. From our wide-open spaces to our larger than life personalities, we Texans love to go big or go home. When it comes time to hire an agency to help market your Texas-based business, it just makes good common sense to keep it in the family.
Long-Term Strategies to Improve Your Brand Reputation Online
The importance of brand reputation cannot be understated; it is somewhat intangible and hard to measure, but it is one of the most important elements in running a successful business. How other people view your brand determines if they click on your page, if they speak positively about your brand, and most importantly if they decide to do business with you. If customers don’t trust a brand, they will seriously hesitate to buy from them. However, if customers do trust a brand, they will remain loyal. It all comes down to reputation.
Mobile Marketing for Success
A good mobile marketing strategy is something that is immensely important to have in today’s business world. Without a good mobile marketing strategy, your business could be missing out on many sales. According to a 2019 study, 77% of Americans own a smartphone, and of those 77%, 79% of them made a purchase on their mobile device in the past 6 months. As you can see, a majority of Americans use their mobile devices to make purchases. This means that as a business owner, you need to have a good mobile marketing strategy or else you could be missing out on potential revenue.
Case Study: Data Science Marketing Application
Today, boutique marketing agencies do not have to be confined to just utilizing traditional marketing strategies to help their clients. That’s because Data Science and its application towards marketing
5 Most Effective SEO Tactics for Local Businesses
Nowadays, many people believe that businesses that primarily operate online are winning over businesses that operate locally. However, just because online shopping has become more common and more convenient, it doesn’t mean that the local brick and mortar shops are losing any momentum. As a matter of fact, people are more willing to trust a local business they can visit each day, rather than some unknown business that operates online only. Still, that doesn’t mean that local businesses don’t require online exposure and presence.
International Marketing is Not What It Used to Be in the New Digital World
It’s daunting to think, but the World Trade Organization reports the volume of international merchandise trade increased 33 times between 1951 and 2019. Brands once thought to be “American” are now all over the world.
What to do if you have an HTTPS / HTTP Canonical Issue with your Website
#hashtags: A Sign of the Times
You’ll find that without hashtags, you’ll have less success getting your message across or capturing the attention of your target audience. Twitter started it, now hashtags are a given on any social media platform. But there are a few tips to follow if you want hashtags to work well for you.
Fascinating Stats About the Internet
Have you ever wondered how much time you spend on the Internet on an average day? With new smartphone features that track your screen time, you might be surprised at just how many hours you spend on social media, searching Google and everything else you use the Internet for. The advances in digital technology have made it very easy for people to use the Internet and the usage stats are only going to go up.